A successful promotional product is one that gets noticed. Since its IPO in late 2019, Manchester-based Pebble Group, which provides products, services and technology to this particular market, is now itself in a welcome spotlight.
The original business, Brand Addition, started as a seller of products such as branded umbrellas, mugs and pens. It evolved into a provider of services to meet the complex promotional product requirements of large international corporates – from design, sourcing and delivery. “There are not many companies of our size in this industry,” says CEO Chris Lee. “There are lots of creative, sales-led, lifestyle businesses around but we go where the requirements are large, complex and international.”
In 2018, the company bought the US company Facilisgroup, which provides subscription-based SaaS technology and services to SME distributors in the promotional products market in North America. It was at this point that Pebble Group was created to be the parent company, encompassing products, services and technology. “Facilisgroup has the potential to grow very fast,” says Lee.
“We have developed and maintained a focused strategy,” says Lee. “Our constant evolution has been to stand apart from the competition.”